Between 2002 and 2016 we grew the Reebok and Rockport brands in South Africa 10 fold. We have marketed, manufactured, and retailed these brands with a team of over 2000 staff.


Kingsley Heath, a brand we own, has shown phenomenal success in the last few years. During this phase we have been honing our retail skills in order to take African Luxury to over 300 stores globally.


New Era found it’s home with us in 2013 and has become the clear leader in lifestyle headwear in South Africa